Privacy Policy

01Introduction

Prestige Custom Building & Construction, Inc. ("Prestige," "Company," "we," "us," or "our") is a luxury design-build firm located at 22 Meadow Drive, Albertson, NY 11507, serving Long Island, New York, including Nassau County, Suffolk County, and surrounding communities. Our services include custom home construction, home renovations, interior architecture, additions and dormers, and residential architecture. We are committed to protecting the privacy and confidentiality of all personal information entrusted to us by our clients, website visitors, and other individuals we interact with in the course of our business.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information through our website (prestigecustom.com), in connection with our professional services, and through other business interactions.

This Policy is intended to comply with applicable privacy laws, including the New York Stop Hacks and Improve Electronic Data Security Act (NY SHIELD Act, NY General Business Law Section 899-bb), the Telephone Consumer Protection Act (TCPA, 47 U.S.C. Section 227), the Controlling the Assault of Non-Solicited Pornography and Marketing Act (CAN-SPAM Act, 15 U.S.C. Section 7701 et seq.), and other applicable federal and state privacy regulations.

02Information We Collect

We collect personal information in the following categories, depending on how you interact with us:

2.1 Information You Provide Directly

• Contact information: name, email address, and telephone number
• Project details: property address, type of project (new construction, renovation, addition, interior architecture), estimated budget, desired timeline, and scope of work
• Communications: any information you submit via contact forms, consultation request forms, email, phone, or direct correspondence with our team

2.2 Information Collected Automatically

When you visit our website, we may automatically collect certain technical information, including:

• Internet Protocol (IP) address and approximate geographic location
• Browser type and version, operating system, and device information
• Pages visited, time spent on pages, links clicked, and referring URLs
• Date and time of access
• Cookie identifiers and similar tracking technologies (see Section 7)

2.3 Information from Third-Party Platforms

Our website uses third-party services that may collect information about your browsing activity, including Google Analytics (GA4), Google Ads remarketing, Meta (Facebook) Pixel, and our website platform GoHighLevel. These services use cookies, pixels, and similar technologies as described in Section 7. We also use Google Meet for virtual consultations, which is governed by Google's own privacy policy.

2.4 Call Tracking

Our website platform (GoHighLevel) includes native call tracking functionality. When you call a phone number displayed on our website, the platform may record the phone number you called from, the date and time of the call, call duration, and the website page you were viewing when you initiated the call. This information is used to measure the effectiveness of our marketing efforts and to improve our services.

03How We Use Your Information

We use the personal information we collect for the following purposes:

• Responding to your inquiries and consultation requests about our design-build services
• Communicating with you about your project, including scheduling consultations, site visits, and design meetings
• Providing our professional services, including custom home construction, renovations, interior architecture, additions and dormers, and residential architecture
• Conducting virtual consultations via Google Meet
• Sending SMS/text messages regarding project updates, appointment reminders, and service information where you have opted in (see Section 8)
• Sending email communications regarding our services where you have opted in (see Section 9)
• Analyzing website traffic and user behavior to improve our website and service offerings
• Displaying relevant advertisements through Google Ads remarketing and Meta Pixel
• Maintaining the security and integrity of our website and information systems
• Complying with applicable laws and regulations
• Protecting our legal rights and defending against claims

04Disclosure of Your Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following limited circumstances:

4.1 Service Providers

We may share information with trusted third-party service providers who assist us in operating our business, including our website platform (GoHighLevel), analytics providers (Google Analytics), advertising platforms (Google Ads, Meta), virtual meeting providers (Google Meet), and other tools necessary to deliver our services. These parties process data on our behalf and are contractually obligated to use your information only as directed by us.

4.2 Professional Collaborators

In connection with specific projects, we may share relevant project information with architects, engineers, subcontractors, or other licensed professionals necessary to complete the scope of work, subject to confidentiality obligations.

4.3 Legal and Regulatory Requirements

We may disclose information when required by law, court order, subpoena, or regulatory authority, or when we believe disclosure is necessary to protect the rights, property, or safety of Prestige Custom Building, our employees, clients, or others.

4.4 Business Transfers

In the event of a merger, acquisition, sale of assets, or other business combination, personal information may be transferred as part of that transaction, subject to the successor entity's commitment to maintain equivalent protections.

4.5 SMS/Text Messaging Data

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties except messaging service aggregators and providers necessary to deliver our SMS communications.

05Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including satisfying legal, contractual, and professional obligations. Specifically:

• Project files and construction records are retained for a minimum of seven (7) years following project completion, consistent with applicable statutes of limitations and professional requirements
• Contact and inquiry information is retained for as long as you remain an active client or prospect, and for a reasonable period thereafter
• Website analytics data is retained in anonymized or aggregated form and is periodically reviewed
• Marketing communication records (email and SMS) are retained until you opt out and for a reasonable period thereafter to document compliance
• SMS/text messaging consent records and opt-in/opt-out logs are retained for as long as you remain subscribed and for a reasonable period after opt-out in accordance with applicable telecommunications regulations

When personal information is no longer needed, we take reasonable steps to securely destroy, de-identify, or anonymize it.

06Data Security

In accordance with the New York SHIELD Act (NY General Business Law Section 899-bb), we implement reasonable and appropriate safeguards to protect personal information from unauthorized access, use, disclosure, alteration, or destruction. These safeguards include:

Administrative Safeguards

• Designation of personnel responsible for coordinating our data security program
• Training for team members on data privacy and security obligations
• Assessment of risks to the confidentiality and integrity of personal information

Technical Safeguards

• Encrypted electronic storage and secure transmission protocols (SSL/TLS) for data transferred via our website
• Access controls limiting personal information to authorized personnel on a need-to-know basis
• Measures to detect, prevent, and respond to attacks or system failures
• Regular testing and monitoring of key security controls

Physical Safeguards

• Secure storage and disposal of documents containing private information
• Reasonable measures to prevent unauthorized physical access to personal information

No method of data transmission or storage is completely secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security. In the event of a data breach involving your private information, we will provide notification in the most expedient time possible and without unreasonable delay, consistent with the legitimate needs of law enforcement, as required by the NY SHIELD Act (NY General Business Law Section 899-aa) and any other applicable breach notification laws.

07Cookies and Tracking Technologies

Our website uses cookies, pixels, and similar tracking technologies to enhance your browsing experience and collect usage information. You may be presented with a cookie consent banner when visiting our website that allows you to manage your tracking preferences.

7.1 Types of Cookies We Use

• Essential cookies: necessary for the website to function properly, including contact forms and scheduling tools. These cannot be disabled without impacting core functionality
• Analytics cookies: help us understand how visitors interact with our website, including which pages are most visited, traffic sources, and user behavior
• Advertising cookies: used to track visitors across websites to measure advertising effectiveness and display relevant ads based on your browsing activity

7.2 Google Analytics (GA4)

We use Google Analytics to collect anonymized data about website usage. Google Analytics uses cookies and similar technologies to track how visitors interact with our site. We do not merge personally identifiable information with data collected through Google Analytics without your prior opt-in consent. For information on how Google uses data, visit google.com/policies/privacy/partners.

7.3 Google Ads Remarketing

We use Google Ads remarketing to display advertisements to visitors who have previously accessed our website. Third-party vendors, including Google, show our ads on sites across the Internet using cookies to serve ads based on your past visits to prestigecustom.com. You may opt out of Google's use of cookies by visiting Google Ads Settings or the Network Advertising Initiative opt-out page.

7.4 Meta (Facebook) Pixel

We use the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram, and to deliver relevant ads to visitors who have interacted with our website. The Meta Pixel collects data about your browsing activity on our site and sends it to Meta. You can manage your ad preferences through your Facebook Ad Settings or opt out through the Digital Advertising Alliance opt-out tool.

7.5 GoHighLevel Platform Cookies

Our website is built on the GoHighLevel platform, which uses cookies for website functionality, form submissions, and tracking. GoHighLevel processes data on our behalf as a data processor, and we remain responsible as the data controller for the information collected through our website.

7.6 Managing Cookies

You may manage or disable cookies through your browser settings or the opt-out tools linked above. If a cookie consent banner is available on our website, you may also use it to manage your preferences. You may withdraw your consent to non-essential cookies at any time by adjusting your browser settings or clearing cookies. Disabling certain cookies may impact website functionality, including the ability to submit contact forms.

08SMS/Text Messaging Program

Prestige Custom Building & Construction offers an SMS/text messaging program to provide clients and prospective clients with timely communications related to our design-build services. This section describes how you may opt in, the types of messages you may receive, and your rights regarding SMS communications.

8.1 Opt-In and Consent

By providing your mobile phone number and consenting to receive text messages from Prestige Custom Building, you expressly agree to receive SMS/text messages from us. You may opt in through any of the following methods:

• Submitting a contact or consultation request form on our website that includes your mobile phone number and an indication of consent to receive text messages
• Providing your mobile phone number and verbal or written consent during a consultation, site visit, or in-person meeting with our team

Your consent to receive SMS messages is not a condition of purchasing any services from Prestige Custom Building. You may engage our services without opting in to our text messaging program.

8.2 Types of Messages

If you opt in, you may receive text messages related to:

• Appointment and scheduling reminders: reminders for upcoming consultations, site visits, and design meetings
• Project status updates: notifications regarding the progress of your design-build project
• Service information: information about our services, company updates, and availability

8.3 Message Frequency

Message frequency varies based on your project activity and engagement with our services. During active projects, you may receive more frequent messages related to scheduling and updates. We strive to limit messages to only those that are relevant and useful to you.

8.4 Opt-Out

You may opt out of receiving SMS/text messages at any time by replying STOP to any text message you receive from us. You may also reply QUIT, END, REVOKE, or UNSUBSCRIBE to opt out. Upon receiving your opt-out request, we will confirm your removal and cease sending further text messages within ten (10) business days, as required by the Telephone Consumer Protection Act (TCPA). You may also opt out by contacting us at [email protected] or by calling (516) 217-4861.

8.5 Help and Support

For assistance with our SMS program, reply HELP to any message or contact us at [email protected] or (516) 217-4861.

8.6 No Sharing of Mobile Information

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors in support of service delivery (such as messaging service providers) is permitted. All other use of your mobile information is strictly limited to the purposes described in this Policy. Text messaging opt-in data and consent will not be shared with any third parties except messaging service aggregators and providers necessary to deliver our SMS communications.

8.7 Carrier Disclaimer and Costs

Message and data rates may apply depending on your mobile carrier and plan. Prestige Custom Building is not responsible for any charges incurred from your carrier as a result of receiving text messages from us. Carriers are not liable for delayed or undelivered messages.

8.8 Supported Carriers

Our SMS program is supported by all major U.S. mobile carriers. Service availability may be limited in areas with inadequate cellular coverage.

09Email Communications

If you opt in to receive email communications from Prestige Custom Building, we may send you messages regarding our services, project updates, and company information. All commercial email communications comply with the CAN-SPAM Act (15 U.S.C. Section 7701 et seq.) and include:

• Accurate sender identification and header information
• A clear and conspicuous opt-out mechanism in every message
• Our valid physical mailing address

You may opt out of marketing emails at any time by clicking the unsubscribe link included in every email or by contacting us directly. We will process your opt-out request within ten (10) business days as required by the CAN-SPAM Act. Please note that even after opting out of marketing emails, you may continue to receive transactional communications related to an active project or service agreement.

10Your Privacy Rights

Depending on applicable law, you may have the following rights with respect to your personal information:

• Right of access: the right to request confirmation of whether we process your personal information and to receive a copy of that information
• Right to correction: the right to request correction of inaccurate or incomplete personal information
• Right to deletion: the right to request deletion of your personal information, subject to our legal and professional retention obligations
• Right to withdraw consent: the right to withdraw any previously given consent at any time, including consent for SMS/text messaging, email marketing, and non-essential cookies
• Right to opt out of marketing: the right to opt out of receiving marketing communications at any time, including SMS/text messages and email

We do not sell your personal information. We do not sell, rent, or trade your personal data to third parties for their own marketing or commercial purposes, and we have never done so.

We do not discriminate against individuals who exercise their privacy rights. To exercise any of these rights, please contact us using the information provided in Section 13. We will respond to verified requests within a reasonable time period, typically thirty (30) days.

11Children's Privacy

Our website and services are intended for adults and are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such information, we will promptly delete it. If you believe we have collected personal information from a child under 13, please contact us immediately at [email protected].

12Third-Party Websites and Links

Our website may contain links to third-party websites, such as social media platforms, industry resources, or partner organizations. We are not responsible for the privacy practices of those websites and encourage you to review their respective privacy policies before providing any personal information. The inclusion of a link does not constitute our endorsement of the third party's privacy practices.

13Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Prestige Custom Building & Construction

Contact

Lior Golan - Founder & Principal

Mailing Address

22 Meadow Drive, Albertson, NY 11507

Phone

(516) 217-4861

Email

[email protected]

Website

prestigecustom.com

Service Area

Nassau County, Suffolk County & Long Island, NY

We will respond to all privacy-related inquiries promptly and in accordance with applicable legal requirements.

14Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. When we make material changes, we will update the effective date at the top of this Policy and, where appropriate, notify you by email or by posting a notice on our website. Your continued use of our website or services following the posting of changes constitutes your acceptance of the updated Policy.

We encourage you to review this Policy periodically to stay informed about how we protect your information.

14.1 Governing Law

This Privacy Policy and any disputes arising from or related to it shall be governed by and construed in accordance with the laws of the State of New York, without regard to its conflict of law principles.

Legal Disclaimer

This Privacy Policy has been prepared for general informational and compliance purposes. It does not constitute legal advice.

Prestige Custom Building & Construction recommends consulting with qualified legal counsel to ensure compliance with all applicable federal, state, and local privacy laws as they evolve.